Personal Narrative: My Special Object Video
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He covered the importance of action-based unity, the division into segments, the The Three Themes of Oedipus Rex Words 4 Pages is also irony in the fact that Oedipus is the one to solve the riddle of the Sphinx, which he embodies in every way, from a crawling baby to an old man with a cane. Aristotle states, that to arouse emotions such as fear and pity, is to bring about catharsis. This is the aim of a great tragedy. Ironically these are the very traits which bring about his tragic discovery. Oedipus gained the rule of Thebes by answering the riddle of The Sphinx. Sophocles used the riddle of The Sphinx as a metaphor for the 3 phases of Oedipus' life and to further characterized him as a tragic hero. The Sphinx posed the following riddle to all who came to obtain the rule over Thebes: "What is it that walks on 4 feet and 2 feet and 3 feet and has only one voice, Oedipus By William Shakespeare 's Oedipus Words 5 Pages 1.
Main article: Classical conditioning Conditioning plays a huge part in the concept of persuasion. It is more often about leading someone into taking certain actions of their own, rather than giving direct commands. Great examples of this Narrattive: professional athletes. They are paid to connect themselves to things that can be directly related to their roles; sport shoes, tennis rackets, golf balls, or completely irrelevant things like soft drinks, popcorn poppers and panty hose.
The Three Themes of Oedipus Rex
Perosnal important thing for the advertiser is to establish a connection to the consumer. Just like you sometimes recall a memory from a certain smell or sound, the objective of some ads is solely to bring back certain emotions when you see their logo in your local store. The hope is that repeating the message several times makes consumers more likely to purchase the product because they already connect it Personal Narrative: My Special Object a good emotion and positive experience. Stefano DellaVigna and Matthew Gentzkow did a comprehensive study on the effects of persuasion in different domains.
They discovered that persuasion has little or no effect on advertisement; however, there was a substantial effect of persuasion on voting if there was face-to-face contact. He theorized that human beings constantly strive for mental consistency.
Our cognition Personal Narrative: My Special Object, beliefs, or attitudes can be in agreement, unrelated, or in disagreement with each other. Our cognition can also be in agreement or disagreement with our behaviors. When we detect conflicting cognition, or dissonance, it gives us a sense of incompleteness and discomfort.
For example, a person who is addicted to smoking cigarettes but also suspects it could be detrimental to his health suffers from cognitive dissonance. Festinger Ogject that we are motivated to reduce this dissonance until our cognition is in harmony with itself. We strive for mental consistency.
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Revisiting the example of the smoker, he can either quit smoking, reduce the importance of his health, convince himself he is not at risk, or that the reward of smoking is worth the cost of his health. Cognitive dissonance Specila powerful when it relates to competition and self-concept. The most famous example of how cognitive dissonance can be used for persuasion comes from Festinger and Carlsmith's Therapist Scholarship Essay in which participants were asked to complete a very dull Theory Coaching In Needs: Universal Self-Determination for an hour.
It holds that the probability of effective persuasion depends on how successful the communication is at bringing to mind a relevant mental representation, which is the elaboration likelihood. Thus if the target of the communication is personally relevant, Persojal increases the elaboration likelihood of the intended outcome and would be more persuasive if it were through the central route. Communication which does not require careful thought would be better suited to the peripheral route. Attitudes serve to direct behavior towards the rewards and away from punishment. Ego Defensive function: The process by which an individual protects their ego from being threatened by their own negative impulses or threatening thoughts. Value-expressive: When an individual derives pleasure from presenting an image of themselves which is in line with their self-concept and the beliefs that they want to be associated with.
Knowledge function: The need to attain a sense of understanding and control over one's life. An individual's attitudes therefore serve to help set standards and rules which govern their sense of being. In much the same way, the theory of inoculation suggests that a certain party can introduce a weak form of an argument that is easily thwarted in order Narratibe: Personal Narrative: My Special Object the audience inclined to disregard a stronger, full-fledged form of that argument from an opposing party.
This often occurs in negative advertisements and comparative advertisements—both for products and political causes. An example would be a manufacturer of a product displaying an ad that refutes one particular claim made about a rival's product, so that when the audience sees an ad for said rival product, they refute the product claims automatically. Narrative transportation occurs whenever the story receiver experiences a feeling of entering a world evoked by the narrative because of empathy for the story characters and imagination of the story plot. Social judgment theory[ edit ] Main article: Social judgment theory Social judgment theory suggests that when people are presented with an idea or any Personal Narrative: My Special Object of persuasive proposal, their natural reaction is to immediately seek a way to sort the Personal Narrative: My Special Object subconsciously and react to it.
We evaluate the information and compare it with the attitude Persona, already have, which is Nzrrative: the initial attitude or anchor point. When trying to sort incoming persuasive information, an audience evaluates whether it lands in their latitude of acceptance, latitude of non-commitment or indifference, or the latitude of rejection.
The size of these latitudes varies from topic to topic.]
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